A gift for a NICU or preemie family
What do I give a family whose baby is in the NICU?
Start with a note, and with help that asks nothing back. The days are long and most of them are spent at the hospital. A gift for the baby's skin belongs to a later, happier day: the one when they come home.
Explore A gift for a NICU or preemie family
What helps right now
- A card that says you are thinking of them and does not ask for an update.
- Dinner at their door, or a card for food near the hospital.
- A ride, a parking pass, a tank of gas.
- A text that ends with "no need to reply".
- Ask before you bring anything to the unit. Each hospital has rules about what can come to the bedside.
For when they are home
Coming home is the day many families have been waiting to do the ordinary things: a bath, a cream, a cuddle on the couch. A small, fragrance-free routine is a gift for that day.
- Discovery Set, $19. The wash, the cream and the oil in minis, with gift certificates so they can choose full sizes when they are ready.
- Rising Star Bundle, from $53. The wash and the oil, for the first baths at home.
Their care team guides what goes on their baby's skin and when. Tell them so in your card or a text: "For whenever your care team says it is time."
Why families who started in the hospital know BEB
BEB Bubbly Wash, Silky Cream and Nurturing Oil are used in hospital NICUs, in 300+ hospitals and birthing centers. Some families meet the wash there, in a nurse's hands, before they ever see the bottle. TinySteps is our program for the first year home.
Tips for giving
Send the gift to their home, addressed to the parents, timed for after discharge if you know the date.
Skip newborn sizes and anything scented.
Keep checking in after they are home. The first weeks home are when the visitors stop.
Questions
Can I send skincare to the hospital?
Ask the parents first. Units decide what comes to the bedside, and the care team chooses what is used there.
Is BEB right for a baby who came early?
That is for the family's care team to say. They guide when a baby who started in the NICU begins a skincare routine at home, and what goes on their skin. Every BEB product is fragrance-free and formulated for even the most fragile skin.
What do I write?
"We are so glad they are here. This is for the day you bring them home."